YouTube channel

Al Jazeera English YouTube
7 min readFeb 18, 2021

Since 2007, Al Jazeera English’s YouTube channel has operated as a trusted source of global news, with exclusive interviews, live coverage and analysis from fields. It is We’re committed to the mission of informing and engaging our audiences no matter who or where they are. AJE’s YouTube channel features content from both Al Jazeera’s Digital Division and the Al Jazeera English’s TV network.

How did we start?
Our AJE YoutTube channel has come a long way. We first started with only TV news packages, then added our multiple award winning long-form documentaries. But slowly, over time we diversified our content and started to host organic digital native shows created for social media.

· Start Here

· All Hail

· Close Up

· Between Us

So who’s watching our videos? In easy words, Put simply, if our audience was were a person, it most likely would be a man between the age of 25 to 34 from located in either the United States or India and accessing our content using his mobile on a smart phone.

We’re always trying to Our first commitment is to our audience, and providing them with the content they want. We usually know what our audience prefers by checking the We keep a close eye out for their preferences through analysis of our ‘most viewed’ videos and reflect their needs future curation of videos. and trying to analyze analysis of the reasons, so we can create better content for future videos. Moreover, we always depend on the Through careful study of our engagement numbers and statistics that can we’re able to accurately target our audience’s needs and to deliver news and information in a timely and effective manner provide more accurate information about our channel and can save more time and effort.

The Live Stream

Broadcasts live news, sports, shows, and documentaries from the AJE TV channel with an option to engage in live chats

The Live Stream Broadcasts live news, sports, shows, and documentaries from the AJE TV channel with an option to engage in a
Al Jazeera English Live

Breaking News

An auto-updated playlist with the latest breaking news videos, with 213,738 views and counting

Breaking News An auto-updated playlist with the latest breaking news videos, with 213,738 views and counting
Breaking News

Latest news

A playlist with the latest news and current affairs video packages

Latest news A playlist with the latest neAJ Go | Al Jazeera Digital Series A multi-playlists section of six digital series su
Latest News | Al Jazeera English

AJ Go | Al Jazeera Digital Series

A multi-playlists section of hosting six digital series such as Start Here, Al Jazeera Close Up, Fork the System, All Hail the Algorithm, Media Theorised, and NewsFeed (see below)

AJ Go| Al Jazeera Digital Series

Al Jazeera breakdown: Politics, analysis & opinion

In-depth analysis of trending and relevant timely world news featuring AJE ‘s foreign correspondents and exclusive guests

Al Jazeera breakdown: Politics, analysis & opinion In-depth analysis of trending and relevant world news featuring guests and
Al Jazeera Breakdown: Politics, Analysis & Opinions

Al Jazeera Documentaries

A multi-playlists section featuring long-form films documentaries that reflecting a range diversity of people, places, and perspectives and geographies. We do this through strong human stories that hold a light to — and challenge — dominant views

Al Jazeera Documentaries A multi-playlists section featuring long-form films that reflect a range of people, places, and pers
Al Jazeera Documentaries

Popular uploads

A playlist with the channel’s most-watched videos of all time times ranked in the order of popularity (or most watched ?)

Popular uploads A playlist with the channel’s most-watched videos of all times ranked in the order of popularity
Popular Uploads

Youtube New Features

Community tab Recently, we started to take advantage of this space to better connect to our audience by posting content of th
Community Cards

Community tab

We activated this space to better connect with our audience, by posting content in the following categories:

News: Trending or breaking news with a link to the website article
Memories: A throwback post related to an ongoing event
Poll: A question with multiple responses for the audience to participate
Shows/Documentaries: An image & a link to the recently posted show for the purpose of driving traffic

Infographics: Visual storytelling to explain complex issues
Events: International days observed by the United Nations with a link to a relevant documentary related documentaries.

Youtube Stories

Overall, our growth of the percentages in 2020 is heartwarming, with robust gains in watch time, subscribers and viewers.

Growth Of 2020

Our stories:
we always try our best to publish the trending stories of the day, and the events that are happening worldwide, we try to optimize the stories we publish and to keep always continuously brainstorm with our team to find creative and fresh ideas for ways of publishing the news in new ways

Most Viewed Videos

Overall, our growth of the percentages in 2020 is heartwarming, with robust gains in watch time, subscribers and viewers.

Top 3 Digital Shows

Most Viewed Videos

These five most viewed videos have shown us revealed an unpredicted numbers of viewers, which has far exceeding previous number sets the usual number.

Top Demographics

Our demographics: The countries that has the with the most viewers to of our English content are the US, with 18.3%, India, with 12.9% and the UK, with 6.2%. Compared with the last previous year, we can see that viewers in India experienced the greatest increase, from 11% to 12.9%..

Subscribers
Subscriber Source

Subscribers: The number of subscribers to our channel has experienced continuous growth grown since 2014. Between 2014 and 2018, the number grew slowly from 0.09 million to 1.10 million subscribers. After that, the growth rate increased, and currently, AJE’s YouTube channel has some 6.56 million subscribers.Subscribers: The number of subscribers in our channel has experienced continuous growth since 2014. Between 2014 and 2018, the number grew slowly from 0.09 million to 1.10 million subscribers. After that, the growth rate increased, and currently, the figure is around 6.56 million subscribers.

In a nutshell, we can see that our percentages in 2020 have all increased. Between 2019 and 2020, the percentage of watch time grew from 50.8 million to 75.9 million, with our percentage of views had increasing from 447.4 million to 600.6 million, and our percentage of subscribers, the percentage developed from jumping from 1.6 million to 2.1 million.

Total Time Watched

Total time watched: Total time watched: In our channel, we really care about the number of hours that people spend watching our videos — this gives us valuable feedback in how important the news is to them, and tells us we publish and tells us what our audience are looking for.

Special Coverage

Special coverage: We always try to do our best to cover global news events main events globally, in the fastest, most reliable way. in publishing news. However, that comes after we check the authenticity of the news. For instance, we covered the When the coronavirus pandemic hit, we covered the news from the beginning. Our Covid-19 coverage ranked in our top ten news stories of 2020. This was a sign that our audiences trusted us with this critical information.

2020 In Numbers

We experienced across the board growth overall, the growth of the percentages in 2020 is heartwarming, the — in watch times and new subscribers and viewers to the AJE YouTube channel.

The number of Our subscribers in our channel has experienced continuous growth have grown steadily since 2014. Between 2014 and 2018, that number grew slowly from 0.09 million to 1.10 million subscribers. After that, the growth rate increased, and currently, the figure is around 6.56 million subscribers.

In addition, many videos have shown us an unpredicted number of viewers, which has exceeded the usual number. The countries that has the with the most viewers to of our English content are the US, with 18.3%, India, with 12.9% and the UK, with 6.2%. Compared with the last previous year, we can see that viewers in India experienced the greatest increase, from 11% to 12.9%.

In a nutshell, we can say that the percentages in 2020 had all increased. Between 2019 and 2020, the percentage of watch time grew from 50.8 million to 75.9 million, and our percentage of views increased from 447.4 million into 600.6 million, and for subscribers, the percentage developed grew from 1.6 million to 2.1 million.

Our journey in digital storytelling is to be continued…but for now,

Our journey of digital storytelling is to be continued…but for now,

--

--